HELLMANN’S

FINDING GRILLTOPIA

HELLMANN’S

FINDING GRILLTOPIA

HELLMANN’S

FINDING

GRILLTOPIA

CREDITS

Agency: Ogilvy & Mather
Client: Hellmann’s
Production: itdrewitself
Direction: Prokopi Constantinou & Jake Churchill
Cinematography: Prokopi Constantinou & Jake Churchill
Edit: itdrewitself
Colourist: itdrewitself
Sound Design: itdrewitself

In the summer of 2016 itdrewitself won a lengthy pitch with Ogilvy to produce and direct Hellmann’s very first content campaign, Finding Grilltopia. To coincide with the release of a new range of BBQ sauces the campaign needed to celebrate a summer of flame cooked food and to help Hellmann’s ‘own the summer’. itdrewitself worked closely with the creatives at Ogilvy to develop a series of four films, as well as a whole host of recipe films, that would tell an authentic story of food discovery around the world as well as being an entertaining watch. This pioneering global campaign took the team to Brazil, southern USA, Paris and London.

CREDITS

Agency: Ogilvy & Mather
Client: Hellmann’s
Production: itdrewitself
Direction: Prokopi Constantinou & Jake Churchill
Cinematography: Prokopi Constantinou & Jake Churchill
Edit: itdrewitself
Colourist: itdrewitself
Sound Design: itdrewitself

In the summer of 2016 itdrewitself won a lengthy pitch with Ogilvy to produce and direct Hellmann’s very first content campaign, Finding Grilltopia. To coincide with the release of a new range of BBQ sauces the campaign needed to celebrate a summer of flame cooked food and to help Hellmann’s ‘own the summer’. itdrewitself worked closely with the creatives at Ogilvy to develop a series of four films, as well as a whole host of recipe films, that would tell an authentic story of food discovery around the world as well as being an entertaining watch. This pioneering global campaign took the team to Brazil, southern USA, Paris and London.

Ep.1:LONDON

Ep.2:PARIS

Ep.3:USA

Ep.4:BRAZIL

Ep.1:LONDON

Ep.2:PARIS

Ep.3:USA

Ep.4:BRAZIL

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